Wish my dream come true

The internet is changing journalism

In the 21^st century, technology development opens up the possibility of creating a diverse, pluralistic media environment. It has changed the way that news is gathered and distributed by news organizations and made more different voices to be heard. Technology has posed challenges to media world as well as opportunities.  

We can see some trends of media development from the new technology. Firstly, internet has become a medium for everyone’s voice. Anyone with a computer and a connection to the internet can be a journalist, and the interaction from Web 2.0 technology makes the “journalist” easily accumulate its readers. Though what we find on the web are mainly views or interpretations of the news rather than facts itself, the journalism is no longer propped up by several monopoly capitalists or totally controlled by the government. For example, Yibao, which calls itself as a one-man newspaper, has published lots of sensitive articles. It is no deny that internet brings prospects for press freedom, especially in a nation as China under the restriction of press freedom. 

Secondly, news audience begins to migrate to the internet, especially the young generation. This change also causes the migration of advertising to new media. Traditional news organizations are looking for ways to combine with internet to get back the audience as online news is likely to overtake TV as the major source of news. Washington Post is one of the winners in Digital Edge Award. In its latest headline “MaCan Wins South Carolina’s Republican Primary”, it performed a successful combination of printing news and TV news. In Hong Kong, South China Morning Post also illustrates its excellent combination with printing, video, audio and photo news. Internet has created the most colorful and the broadest platform for reporting. 

Thirdly, internet access makes news organizations tend to adopt constantly rolling deadlines. Quick response and live report to sudden news become an important part in journalism. I am the subscribers of email newsletters of New York Times and I am impressed by its alert email newsletters. The new technology helps traditional media overcome its shortcoming in timely news.  

In mainland China, many portals such as Sina.com still adopt the video coverage from traditional TV media. Some websites of traditional printing media such as Nanfang Daily are still on the Web 1.0 process. Confronted with such fast developing technology, they should come up with their constructive measures. Based on the world trend, providing high quality of journalism and instant information is the only way to maintain readers as well as considerable amount of advertisements.

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Hi, I am Kitty Tse.

Now I am a student in New Media Workshop.

Welcome to my blog Wish your dream come true^-^

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